Singapore Police Force (SPF)
AR Experience

Singapore Police Force (SPF) on AR Browser

The Singapore Police Force (SPF) uses AR in their major recruitment campaign to highlight their four core values: Courage, Loyalty, Integrity and Fairness. Each poster links to a video where the real police officers introduce SPF, tell potential recruits what the SPF does and what it means to them. The posters will run on The New Paper (TNP) for 4 consecutive weeks, starting from 9-Jun-11. (The New Paper, Pg 27).